Tuesday 26 April 2016

AS2-Task Two:Ideas Generation

                                      
First and foremost the form of the advertisement is going to be anti-realist, along with it being as sex appeal since our target audience is both girls/females and boys/males. So the reason to why myself and the group chose the form to be anti-realist is because it is not something that actually happens, but it is something that some people may be able to relate to. Furthermore, the content of the advertisement is that the there are two friends who are going to go to lesson together as they have just recently became friends, so this person will be waiting in the playground. However, as the new friend is running late the friend who is waiting decides to listen to music on his phone. Then they friend eventually arrives, yet they friend says that other people had told him that their lesson has been cancelled. Therefore, they enjoy the lovely weather and listen to the music that the phone is projecting clearly. Another point is that the we expect teenagers to be interested in our product as the setting is based in a school. Additionally, the music that we will use will not be copyrighted, despite that it will still be something which is relaxing to emphasis that we are enjoying life. Lastly, the types of shots that we are going to use will be a close up of the phone to show the speakers at the front, also there will be shot reverse shot of us interacting with one another along with the 180 degree rule. A further point is that we may also include a voice over as it looks a lot more professional in the technology market.   

Secondly, the form and style of advert is the same as the first idea, and the content for this idea is that there is someone arranging a party. So this individual decides to test if all of the electricals are working, and then the speakers become corrupted, thus the person is stressed out as they have too much to still finish off. Plus the stressed person will show other aspects of the phone as they will text their mate to come over to help. Then the friend arrives and they begin to have a conversation of the phone that is supposed to be really good, again due to the speakers. After the party begins and then everyone is just going to have a fun time, rather then be miserable. Once again the target audience is the same, so it ranges from 15-24. It appeals to the target audience as they can definitely relate to this situation. Another thing which can appeal to the audience is the colours, as it will be dark at first to show the how the people in the advert are bored, then it will brighten up. Finally, the shots that would have been involved are wide shots, close ups. Alongside this the mise en scene consisted of being recorded in a house/living room. 

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